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Content · Clermont, FL

Video production company in Clermont, FL. One shoot day. Every channel fed.

A homeowner has three quotes on the counter and can't tell them apart. Then one of them has a video: your tech in the attic in July, explaining what he found, and the family smiling when the air kicks on. That's the one they call.

We write the script, film your real crew on a real job and edit it in-house, with original music we make ourselves. Then we cut it for every place your customers look: a 30-second spot for streaming TV, a 6-second version for YouTube, vertical clips for Reels and a homepage video for the people who check you out before they call. Mikel has run marketing since 2011 for 150+ clients in 7+ countries, so every video is planned around where it will run and what it has to sell. Tell us which job you want more of, and we'll write the commercial around it.

1. BUSINESS
2. REVENUE
3. YOU
4. TIME
What kind of business do you run?

WHAT WE DO

01Script and shot list. The idea, the lines and every shot, agreed before shoot day, so nobody stands around.
02Shoot day. Camera, lights and clean sound on your job or at your location, working around your crew.
03Commercials. 30- and 60-second spots for streaming TV, local TV, YouTube and your site, delivered to the spec each station or platform asks for.
04Ads built for the skip button. 15- and 6-second cuts that say your name, your town and your number in the first five seconds.
05Homepage and about-us video. Who you are and how you work, for the people who look you up before they call.
06Customer story videos. A real customer telling what went wrong and what you did about it.
07Vertical clips. Short cuts for Reels, TikTok and YouTube Shorts, with a hook in the first second and captions for people watching on mute.
08Voiceover and on-camera coaching. A clean voiceover when the spot needs one, and coaching for anyone on your team who steps in front of the lens.
09Finishing. Color, sound mix, captions, on-screen names and titles, your logo and your phone number on the end card.
10Original music. Made in-house, so your ad doesn't share a song with your competitor's and never gets flagged on social.
YOU OWNThe raw footage and every final file. Use them anywhere, for as long as you like.
“Mikel helped redesign our website, explode our social media traffic, and achieve more competitor interest than ever.”
Michael DottinoUSA Memory Championship®
HOW IT WORKS

From the first call to the finished work.

  1. 01

    Plan

    A call about which jobs you want more of, who hires you and where the video will run. We write the script and shot list and send them for your OK, usually within a week.

  2. 02

    Shoot

    Usually one day, on a job you were already doing. We get the commercial, the clips, the customer story and photos in one pass.

  3. 03

    Edit

    We cut the commercial first, then the short versions and clips from the same footage, with the music scored to the cut. Your first cut usually comes a week or two after the shoot.

  4. 04

    Revise

    You mark what to change, down to the second. We change it until you sign off.

  5. 05

    Deliver

    Every final file, in every length and spec, plus the raw footage, in a folder in your name. We can put it on air for you, or hand it to your team.

WHAT YOU GET

Video production in Clermont, and what each part gets you.

TV commercials →

You look like the big name in town.

UGC videos →

Happy customers and creators sell for you, on camera.

Commercial jingles →

People remember your name when they need you.

YouTube ads →

Your commercial in front of the people about to hire.

Social media management →

A month of posts from one day of filming.

SERVING

Clermont · Minneola · Montverde · Groveland · Mascotte · Four Corners · Winter Garden · Windermere · Ocoee · Leesburg · Lake County · Orlando, and owners across Central Florida and the US.

WHO IT'S FOR

Built for you, and yours to keep.

BUILT FOR

Local service businesses: roofers, HVAC, plumbers, pool builders, home builders, landscapers, med spas, dentists and law firms.

Regional organizations, like hospitals, credit unions, schools and multi-location groups, that need video made inside brand rules and approval steps.

Startups that need a launch video, a product demo or a batch of ads to test.

NOT A FIT IFyou want a film with hired actors on a studio set, or a video with no plan for where it will run.

WHAT YOU'LL HAVE

A finished commercial plus 15- and 6-second cutdowns, ready for streaming TV, local TV and YouTube.

Vertical clips for social, a customer story and a homepage video for your site.

The raw footage and every final file, in your name, to use anywhere for as long as you like.

WE WORK WITH

TV: streaming TV (CTV and OTT), local cable and broadcast stations, to each one's spec

Online video: YouTube, YouTube Shorts, Instagram Reels, Facebook, TikTok

Your site and your Google Business Profile

Files: MP4 for web and social, broadcast-ready masters, in a shared folder in your name

WHY US

Instead of doing it yourself, a freelancer or a big agency.

VS. DIY

Phone clips shot between jobs rarely get edited or used. We plan it, film it, edit it and size it for each channel, and you give us one day.

VS. A FREELANCER

A freelance videographer shoots what you ask and hands you files. We write the script, make the music, cut every ad length and can run the ads, with one person to call.

VS. A BIG AGENCY

Big agencies often hire out the shoot and pass the cost and the wait along. We film and edit in-house, and you talk to the person holding the camera.

QUESTIONS

What owners ask before they hire.

How much of my time does a shoot take?

One planning call, one day on a job you were already doing, and a review. Your crew keeps working while we film.

How long does the whole thing take?

The script comes within a week of the first call. The shoot is usually one day. Your first cut follows a week or two later, and the rest of the cuts come right behind it.

Do I need to be on camera?

Only if you want to be. Your crew and your work carry it well. If you step in, we coach you through a few short lines until they sound like you talking.

How long should my commercial be?

A 30-second spot for TV and the web, with 15- and 6-second cuts for ads people can skip. We make all of them from the same shoot.

Who writes the script?

We do, from the call. You approve it before we film.

Will you put it on TV or YouTube for me?

We can. Running the ads is its own service, see streaming TV ads and YouTube ads. A commercial nobody sees is a cost, so we plan where it runs before we shoot.

Do you make the jingle too?

We can. A jingle is its own service. Made alongside the commercial, the song lands on the cuts instead of fighting them.

Can you match our brand guide?

Yes. Send it over and we'll use your fonts, colors and logo as given.

How do we start?

Book a call. We'll pick the job to film, write the script and put a shoot day on the calendar.

Who owns what you build?

You do. Your accounts, logins, data and every file we make for you are in your name. Fire us tomorrow and it keeps ringing your phone.

♔NEXT MOVE · THE STRATEGY CALL

Bring your numbers. Leave with a plan.

Sixty minutes with Mikel. We review your market before we talk, tell you which piece moves first, and give you your number.

YOU LEAVE WITH
01
Your numberWhat you should actually be spending, and how it splits.
02
Your first moveThe one piece that gets your phone ringing soonest.
03
A plan you keepWhether we ever work together or not.
Mikel JorgensenBased in Clermont, Florida. You reach Mikel, who answers for every piece.