About Chess Club Media
Turning Chaos Intro Growth Since 2011
Our Mission
🫳 Give business owners an unfair advantage—with the power of AI, automation, and proven marketing strategy.
Why We Exist
Most businesses aren’t struggling because they lack skill or passion.
They’re struggling because:
They can’t keep up with the fast-changing online landscape
They’re invisible online or hard to find
They’re drowning in tools that don’t integrate or automate properly
They’re losing leads because follow-ups are delayed or missed
Their websites look good but don’t convert
They’re wasting time on admin instead of growth
At Chess Club Media, we solve these challenges head-on.
We design full conversion systems that help you:
Attract more qualified leads
Respond faster than competitors
Automate follow-ups, bookings, and nurturing
Recover value from old, cold leads
Turn your marketing into a predictable growth engine
Whether you’re a home service business, a professional practice, a solo consultant, or a funded startup—we help you stop missing opportunities and start closing them.
Our Approach
We don’t just “do marketing.”
We engineer unfair advantages using:
AI-powered voice agents and chatbots
Automation systems
SEO
Paid advertising
Social media strategy
Website design
Database reactivation
End-to-end lead conversion workflows
Think of us as the growth partner who connects all the pieces into a system you can actually trust—without hiring a bigger team or patching together endless tools.
Our work is always focused on what actually moves the needle:
More leads
Faster follow-up
Higher conversions
More revenue
Less chaos
Meet the Founder
Mikel Jorgensen
Founder, President & Lead Strategist
“I didn’t inherit a playbook. I built one—door by door, call by call.”
Since founding Chess Club Media in 2011, Mikel has:
🏆 Been Recognized & Featured by
WeWork — Featured speaker and recognized as an official LinkedIn Community Advisor
Nairobi Garage — Recognized as a “leading digital marketing agency” in East Africa and featured speaker
The Nehemiah Project — Invited speaker for entrepreneurial training programs
South Lake Chamber of Commerce — Awarded “Most Innovative Social Media Marketing” and featured speaker
Lake Technical College, Lake-Sumter State College Entrepreneurial Institute, and Lake Union Key Club (Seattle) — Featured speaker and workshop leader
Wits University (South Africa) — Hosted the Study Abroad MBA program at our former Nairobi satellite office for a live Q&A and marketing deep dive
USF Alumni Magazine — Featured article highlighting Mikel’s contributions as a USF Honors College alumnus
AppSumo — Published Mike’s LinkedIn Profile Workbook as an approved resource
U.S. Chamber of Commerce — Recognized for the eBook “The Chamber Made Me Famous”
“The Blueprint” by Brennan Dunn — Featured Chess Club Media and Mikel’s marketing insights
💼 Professional Experience & Leadership
Over two decades of direct experience in marketing, sales, advertising, and growth strategy
Successfully led campaigns across the USA, Dubai, Sweden, Kenya, Uganda, Tanzania, Rwanda, Mexico, Ukraine, and Portugal
Built a second office in Nairobi, Kenya, serving East African markets and facilitating cross-continental operations
Served on advisory boards for:
Pig On The Pond Scholarship Fund & Community Festival
Clermont Elementary School
Lake Tech Digital Design College
USA Memory Championship
Mondo Ride
Audidio
📚 Authorship & Thought Leadership
Author of “Link in Bio: Three Words That Shook the Stormy Seas,” a guide to navigating today’s digital attention economy
Author of “Mike’s LinkedIn Profile Workbook,” featured on AppSumo
🎓 Background & Personal Notes
Cum Laude graduate from the University of South Florida Honors College with a B.A. in Public & Cultural Communication (Integrated Marketing Communications focus)
Began designing websites and experimenting with online marketing at just 12 years old, building a foundation of nearly 30 years of hands-on experience
Started career in the trenches of:
Yellow Pages and newspaper ad sales
Direct mail campaigns
SEO & PPC sales
Call center and timeshare sales
Studio management and media production
Built Chess Club Media into a global growth partner, trusted across industries and regions
✅ Professional Training & Certifications (Current and Past)
LinkedIn Certified: Marketing Insider, Content & Creative Design, Marketing Strategy, Marketing Solutions Fundamentals
Google Certified (Past): AI-Powered Shopping Ads, Google Ads (Apps, Display, Search, Search Professional)
Trained in Social Media Strategy, Paid Ads, Conversion Optimization, AI-Powered Automation, and Full Funnel Marketing
OUR PROMISE
We don’t just help you “keep up” —
We help you get ahead.
✔ More visibility
✔ More leads
✔ Faster follow-up
✔ Stronger systems
✔ Less wasted time
✔ More booked revenue
If you’re tired of grinding harder without seeing the payoff—we should talk.
Book a Free Discovery Call
Ready to see where you’re missing opportunities?
“Mikel is one of those Jedi strategy-minded people that can just see around corners”
No strings attached.
Just a helpful conversation.