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Content · Clermont, FL

UGC marketing in Clermont, FL. Ads that feel like a friend's advice.

Your ad comes up in the feed with a logo, a stock photo and "Call today!" Thumb keeps moving. Two posts later, a woman holds her phone in her own kitchen and says, "Our AC died on Saturday and these guys were here by noon." Thumb stops. That's UGC, short for user-generated content: real customers and creators talking about you on camera.

We find the people, write the hooks, get the videos filmed and edit them into ads and posts for every platform. Every video comes with several openings to test and the rights to run it, and we can run the best ones as ads for you. Mikel has run marketing since 2011 for 150+ clients in 7+ countries, so every video is built to sell, not just to post. Tell us who your happiest customers are, and we'll take it from there.

1. BUSINESS
2. REVENUE
3. YOU
4. TIME
What kind of business do you run?

WHAT WE DO

01Angle plan. The three or four reasons people really hire you, each matched to the person who should say it.
02Customer videos. Your happy customers, in their own homes and words, filmed by us or on their phones with our help.
03Creator videos. Creators who show your service or product like a real customer would: unboxing, walking through the job or reacting to the result.
04Creators picked by hand. We choose each creator for how they talk and who watches them, agree the terms and pay them. You approve the list.
05Hooks and talking points. Three or four openings per video, written to stop the scroll, plus points to hit, not a stiff script.
06Editing that stays real. Captions, tight cuts and your offer on screen, without making it look like a commercial.
07Versions to test. Each video cut with different hooks, lengths and calls to action, so your ads can find the opening that works.
08Cut for every platform. Vertical for Reels, TikTok and Shorts, square for the feed, each with captions for people watching on mute.
09Usage rights in writing. Permission to post every video and run it as a paid ad, including from the creator's own account where they agree.
10Run as ads. The winners go to work as paid ads on Meta and TikTok, and the losers get pulled, when you have us run them.
YOU OWNEvery video and the rights to run it.
“Mikel helped redesign our website, explode our social media traffic, and achieve more competitor interest than ever.”
Michael DottinoUSA Memory Championship®
HOW IT WORKS

From the first call to the finished work.

  1. 01

    Plan

    In week one, a call about what you sell, who buys it and why. We pick the angles and the people.

  2. 02

    Line up and brief

    We ask your customers or book creators, and send each a short brief with hooks and talking points. Product brands ship the product, and we handle the rest.

  3. 03

    Film

    Creators film on their phones within a few days. Customers film with our help, or we come film them.

  4. 04

    Edit

    We cut each video into versions for every platform and hook. You review everything before it goes out.

  5. 05

    Deliver and run

    Every video, its raw clips and its rights, in a folder in your name. We run the best ones as ads, or hand them to whoever runs yours.

WHAT YOU GET

UGC marketing in Clermont, and what each part gets you.

UGC video ads

Ads that look like a real recommendation, because they are.

UGC creators

Real people filming your business like a real customer would.

Customer testimonial videos

Happy customers selling for you, on camera.

Social media agency →

Posts and ads that look like the same company.

SERVING

Clermont · Minneola · Montverde · Groveland · Mascotte · Four Corners · Winter Garden · Windermere · Ocoee · Leesburg · Lake County · Orlando, and owners across Central Florida and the US.

WHO IT'S FOR

Built for you, and yours to keep.

BUILT FOR

Local service businesses where a neighbor's word wins the job: roofers, HVAC, pool builders, landscapers, med spas, dentists and law firms.

Regional organizations, like hospitals, credit unions and schools, that want real patients, members and families telling their stories within brand and approval rules.

Startups, ecommerce and product brands that need many ad versions to test fast.

NOT A FIT IFyou want scripted actors reading lines. UGC works because it isn't that.

WHAT YOU'LL HAVE

A set of short videos of real people recommending you.

Several hooks and lengths of each, cut for every platform, plus the raw clips.

Every video and the written rights to run it, in your name.

WE WORK WITH

Organic: Instagram Reels, Facebook, TikTok, YouTube Shorts

Ads: Meta ads, TikTok ads, including creator-account ads where the creator agrees

Files: vertical and square video files, edited and raw, in a shared folder in your name

WHY US

Instead of doing it yourself, a freelancer or a big agency.

VS. DIY

Asking customers to film, chasing them for clips and editing them yourself takes hours you don't have. We find the people, brief them, edit the videos and get the rights.

VS. A FREELANCER

A single UGC creator sends you raw clips in one voice. We bring the plan, several people, the hooks, the editing and the versions for each platform, with one person to call.

VS. A BIG AGENCY

Big agencies often post your brief to a creator marketplace and wait. We pick the people ourselves, and you approve every video before it goes out.

QUESTIONS

What owners ask before they hire.

Does UGC work for a local business?

Yes. A neighbor saying "they fixed it the same day" lands harder than a polished commercial.

Do I need to find the creators?

No. We pick them, brief them, pay them and edit the videos. You approve who's in it.

Can my own customers be in it?

Yes, and they're often the best people for it. We send them a short, friendly ask and make filming take five minutes.

Who handles paying the creators?

We do. Agreements, payment and rights are all part of the work.

Can I run the videos as ads?

Yes. Every video comes with the rights to run as an ad. We can run them for you, and having several hooks ready is what lets the ads find a winner.

How long until I have videos?

The plan is set in week one. Creator videos usually arrive within the next two weeks, and edited versions follow a few days after.

How many videos do I get?

We agree on the batch in the plan, sized to how many angles and hooks you want to test. Most clients add a new batch as the winners show up.

How much say do I have?

All of it. You see every video before it goes out, and only the ones you approve run.

How do we start?

Book a call. Bring a list of a few happy customers, and we'll plan the first batch of videos on the spot.

Who owns what you build?

You do. Your accounts, logins, data and every file we make for you are in your name. Fire us tomorrow and it keeps ringing your phone.

♔NEXT MOVE · THE STRATEGY CALL

Bring your numbers. Leave with a plan.

Sixty minutes with Mikel. We review your market before we talk, tell you which piece moves first, and give you your number.

YOU LEAVE WITH
01
Your numberWhat you should actually be spending, and how it splits.
02
Your first moveThe one piece that gets your phone ringing soonest.
03
A plan you keepWhether we ever work together or not.
Mikel JorgensenBased in Clermont, Florida. You reach Mikel, who answers for every piece.