Music production in Clermont, FL. Music that sounds like you.
You found the perfect stock track for your new ad. So did the law firm across town, and the car dealer, and a mattress store in Ohio. Now your ad sounds like theirs, a stranger can't tell you apart with their eyes closed, and the license runs out next year.
We write, record and mix original music for your commercials, videos, podcasts and brand, and you own it. That includes a sonic logo, the few notes at the end of every ad that people hear and know it's you. Mikel is a music producer who releases his own work as Mikel J on Spotify and Apple Music, and he's run marketing since 2011, so the music is made to sell, not just to sound good. Tell us how you want your business to feel, and we'll send you a sketch.
WHAT WE DO
“Mikel helped redesign our website, explode our social media traffic, and achieve more competitor interest than ever.”
From the first call to the finished work.
- 01
Talk
A call about your brand, the feeling you want, a few songs you like and every place the music will play.
- 02
Sketch
Within about a week we send short sketches in a few directions. You pick one.
- 03
Produce
We write, record and mix the full track, then build the sonic logo and every cut from it.
- 04
Review
You listen against your video and mark changes. We make them until you sign off.
- 05
Deliver
Final files, stems, every version and the rights in writing, in a folder in your name.
Music production in Clermont, and what each part gets you.
Commercial music
Original tracks for your ads.
Sonic branding
A sound people know is you.
Jingles →
Your name in a song people hum.
Video production →
The music and the video made together.
Clermont · Minneola · Montverde · Groveland · Mascotte · Four Corners · Winter Garden · Windermere · Ocoee · Leesburg · Lake County · Orlando, and owners across Central Florida and the US.
Built for you, and yours to keep.
BUILT FOR
Local businesses running commercials or videos that want to stop sharing songs with competitors: home services, med spas, dentists, law firms and builders.
Marketing teams at regional organizations, like hospitals, credit unions and schools, that need one sound across dozens of ads and videos.
Startups building a brand that should sound as distinct as it looks.
Podcasts and YouTube channels that need their own intro and background music.
NOT A FIT IFyou need a song with your name sung in it. That's a jingle, and it has its own page.
WHAT YOU'LL HAVE
Original music that is yours alone.
A sonic logo and brand theme you can use for years, in every length.
Every track, stem and version, with the rights to use them anywhere, forever.
Broadcast: TV, streaming TV, radio
Online: YouTube, Instagram, Facebook, TikTok, podcasts, your website
Phone and in person: on-hold lines, lobbies, events
Files: WAV masters and MP3s, with separate stems
Instead of doing it yourself, a freelancer or a big agency.
VS. DIY
Stock and AI music libraries give you tracks other businesses can use too, often with license limits and copyright flags. We write music only you have, and you own it.
VS. A FREELANCER
A freelance composer sends a track and you fit it to your videos. We make the music and the video together, so they're timed to each other, with one person to call.
VS. A BIG AGENCY
Big agencies usually license stock or send music out to another studio. We write and record in-house, and you hear from the person making it.
What owners ask before they hire.
Why not just use stock music?
Your competitors can buy the same track, and the license has limits. Custom music is yours alone, and you hold the rights to post it anywhere.
What's the difference between this and a jingle?
A jingle is a short song with your name sung in it. This is original music, with or without words, for ads, videos and your brand sound.
What is a sonic logo?
A short sound, a few notes long, that plays with your logo at the end of every ad. Heard often enough, people know it's you with their eyes closed.
Do I own the music?
Yes, outright. No royalties, no renewals, and no flags when you post it.
Can you score a video I already have?
Yes. Send the edit and we'll write music timed to it, beat for cut.
How long does it take?
Sketches usually come within a week of the first call. The finished track, sonic logo and cuts follow once you pick a direction.
What do you need from me?
Where the music will play, two or three songs you like the feel of, and any video it goes with.
Can you make music for every ad we run this year?
Yes. Once the theme is set, each new ad gets its own cut or a fresh track in the same sound.
How do we start?
Book a call. Bring a few songs you love and one ad you're running, and we'll show you how yours should sound.
Who owns what you build?
You do. Your accounts, logins, data and every file we make for you are in your name. Fire us tomorrow and it keeps ringing your phone.
