Branding agency in Clermont, FL. Look as good as your work.
Your trucks are one blue, the website is another, the shirts have the old logo and the yard signs say a phone number you stopped using. Each piece was made by a different vendor in a different year. A customer sees three of them in one week and doesn't add up that they're all you.
We build the whole brand, starting with why someone should pick you over the other two quotes. Then the logo, colors, fonts and voice, shown on your real trucks, uniforms, signs and site before anything gets printed. Then a guide and a kit so every vendor gets it right without calling you. Strategy, design, copy, photo, video and web all happen in one shop, so the new brand shows up the same everywhere at once. Start with a discovery call and we'll show you where your brand is leaking today.
Everything we can take on, scoped to what you need.
Brand strategy
Who you serve, why they should pick you over the cheaper bid, and the one promise every ad, page and salesperson backs up. Written down before anything is designed.
Brand audit
Every truck, sign, shirt, page and profile you use today, laid side by side with the competitors you bid against, and marked keep or drop.
Logo system
Your main mark plus stacked, icon and one-color versions, so the logo reads on a truck wrap, a hat and a browser tab.
Colors and fonts
Exact color codes for print, screen, paint and vinyl, and fonts for every use, so the truck matches the website and the yard sign.
Brand voice and messaging
How you sound in ads, emails, posts and on the phone, with "say this, not that" examples and the three points every salesperson makes.
Brand guidelines
One guide your team, printer, wrap shop and web designer can follow without calling you to ask which blue.
Brand kit and templates
Every logo and file in one shared folder in your name, plus templates your team can edit for social posts, flyers, quote sheets and email signatures.
Truck wraps and signs
Wrap layouts for every vehicle you run, plus yard signs, job-site banners and storefront signs, sent print-ready to your wrap shop or sign company.
Uniforms and apparel
Shirts, hats and jackets your crew wears to every job, laid out so the logo reads from the end of the driveway.
Packaging and labels
Boxes, bags, bottle labels and stickers for what you sell, designed to match the brand and sent ready for your printer.
Business cards and print
Business cards, door hangers, flyers, quote sheets and folders that look like they came from the same company as the truck.
Website and social profiles
Profile photos, cover images and bios updated to match, and the new look carried onto your new website so it all switches at once.
Brand photos and video
Photos of your crew, trucks and finished jobs, and video that looks and sounds like the new brand, made in the same shop.
Naming and tagline
A check on the name you have, or a new name when you need one, checked against the companies you compete with, plus a short line people repeat.
Brand rollout
What switches first, like trucks and the website, so customers never see two versions of you for long. Files go straight to your vendors.
“Mikel helped redesign our website, explode our social media traffic, and achieve more competitor interest than ever.”
From the first call to the finished work.
- 01
Discovery
We interview you and your team, gather every piece you use today and look at the competitors you bid against.
- 02
Strategy
We agree on who you serve, what you stand for and why you, before anything is designed. Design without this is just decoration.
- 03
Identity
A mood board first, then logo, colors, fonts and voice, shown on your real trucks, signs, uniforms and pages.
- 04
Guidelines and kit
Every rule, file and template in one place.
- 05
Rollout
We apply the brand to what customers see first and send print-ready files to your vendors.
Branding agency in Clermont, and what each part gets you.
Brand identity
A look people recognize and trust.
Brand strategy
What you stand for, said so the right customers get it.
Logo design →
The mark at the center of it.
Copywriting →
A brand that sounds as good as it looks.
Clermont · Minneola · Montverde · Groveland · Mascotte · Four Corners · Winter Garden · Windermere · Ocoee · Leesburg · Lake County · Orlando, and owners across Central Florida and the US.
Built for you, and yours to keep.
BUILT FOR
Local service businesses where nothing matches yet: roofers, HVAC, pool builders, home builders, landscapers.
Practices and firms growing past one location: dentists, med spas, law firms.
Regional hospitals, credit unions, schools and multi-location groups that need a rebrand that clears leadership and board approvals.
Startup founders who need a brand they can launch on and grow into.
Businesses after a merger, a new owner or a big change in services.
NOT A FIT IFyou only need a logo file. That's our logo design service.
WHAT YOU'LL HAVE
A written brand strategy and key messages.
A finished logo system, colors, fonts and voice.
Brand guidelines your team and vendors can follow.
A brand kit with every file and editable template, in your name.
Print-ready designs for your trucks, signs, uniforms and profiles.
A rollout plan for what changes first.
Full rights to everything we create.
Design: Adobe Illustrator, Photoshop and InDesign
Digital layouts and templates: Figma
Templates your team can edit: Canva
Files: AI, EPS, SVG, PDF, PNG and JPG
Instead of doing it yourself, a freelancer or a big agency.
VS. DIY
You can pick colors and a font, but it's hard to see what makes you different from the inside. We do the strategy first and write it down so it holds up.
VS. A FREELANCER
A freelancer can design a logo. We do the strategy, identity, voice, guidelines and rollout, with copy, photo, video and web in the same shop, so the brand lands on everything at once.
VS. A BIG AGENCY
Big branding firms run months of workshops and hand over a thick deck. We keep the process tight, work with you directly and put the brand on your real trucks, signs and site.
What owners ask before they hire.
How do I know it's time to rebrand?
Nothing matches, the look no longer fits the jobs you want, you've added services or locations, or you're losing bids to companies that simply look bigger.
Do I need a full brand or just a logo?
If people already know you and only the logo looks dated, a logo redesign does it. If your trucks, site and shirts all look different, you need the full brand.
Will I lose the recognition I've built?
No. The audit shows what people already know you by, and we build on it.
How does a rebrand run?
Discovery and strategy come first, identity next, then guidelines and rollout. You see the brand on your real trucks and signs before anything is printed. Most of the work is a matter of weeks, and the rollout follows your print and wrap schedule.
Who needs to be involved?
You, and anyone who signs off. For larger teams we map the approval steps on day one.
Do you make the trucks and signs?
We design them and send print-ready files straight to your wrap shop, printer or sign company.
Do you write the messaging too?
Yes. Voice and key messages are part of the brand. Full website and ad copy is our copywriting service.
Can my team use it without you?
Yes. The guidelines and templates are built so your team and vendors can.
What do you need from me to start?
A discovery call and a photo of everything with your logo on it today.
Who owns what you build?
You do. Your accounts, logins, data and every file we make for you are in your name. Fire us tomorrow and it keeps ringing your phone.
